The Coca-Cola Network, Soda Giant Mines Connections With Officials And Scientists To Wield Influence

One study compared diet sodas to water as a strategy for weight loss—and found that the sodas were better. Another reviewed studies in which subjects switched from regular to diet soda to see if they lost weight. A third examined the methodology used in previous research that linked soda consumption to diabetes.

All came to conclusions favorable to the marketing desires of the Coca-Cola Company. And all were paid for by the company—or another organization closely allied with and financially supported by Coke.

 But Coke didn’t just pay for these studies, which were conducted by academics and published in medical journals. The company also sent the results to officials at the Centers for Disease Control and Prevention, then met with them to discuss the studies and other matters, emails show.