Spoonful of Sugar Helps the Sales Go Up
Out: protein and fewer carbs. In: unicorn-shaped marshmallows. It’s a ‘permissible indulgence’ To get consumers to eat cereal, big food companies are doubling down on sugary goodness. Lucky Charms Frosted Flakes from General Mills Inc. and Chocolate Frosted Flakes from Kellogg Co. are among the industry’s latest answers to the persistent decline in cereal sales. For […]